In this article, we will define data in its categories and how they relate to the new law, exploring topics such as: What is personal data? What is Business Email List sensitive personal data? What is anonymous data? What is the difference between personal, sensitive, and anonymous data? What is this data for in the RGPD? What is personal data? The General Business Email List Data Protection Law was created, above all, with the firm intention of acting to protect this category of data. Therefore, personal data must be adequately defined so that we Business Email List understand the object of study and debate of the new law. Personal data are those that allow the identification of a specific person.
They are assets that, isolated or crossed, allow an individual to be found and referred to. In that sense, they are unique references, which Business Email List distinguishes a human being from a mass of people, to allow a concrete action. A common Business Email List example in Mexico is the ARCO Rights, which states that everyone has the right to protect their personal Business Email List information and, likewise, the right to access, rectify, cancel and oppose them. In Digital Marketing, an email can be considered personal data, since it is unique and is accessed by a person Business Email List with a private password. A cell phone number is also a great example.
This information allows the company to speak directly with the client and segment actions, based on identification. Other Business Email List interpretations understand personal data as those that directly impact the individual when used for suspicious purposes. Now, if identifiable data is used for a crime, it is easy to understand how this has a Business Email List direct effect on the person identified since they become the object of the incident. As other examples, we can mention name and surname, ID, electronic address data (IPs), age Business Email List address, tastes, preferences, habits, and biometric data, among others.